About Us

What if there was a watch out there that not only looked incredible, but was also made from some of the finest machinable components in the world? What if such a watch didn’t burn a hole in our pockets? These are exactly the questions we asked in 2014. We wanted that perfect everyday timepiece. Not too simple, not too cluttered, and most importantly, we wanted it to be affordable.


Using our extensive connections within the 3D printing world, we’ve overtaken the entire scene, down to the molecular composition of the watch body itself. We control it all. The difference? Instead of getting a mass produced, flimsy watch and pocketing the profits, we are able to make fine quality timepieces, at affordable prices.

We at BLACK are more focused on collectively finding the greatest timepiece in the world.  We want to make our mark on the globe, we want to show the world that affordability and luxury can be used in the same sentence.

It is for this reason that many of BLACK’s watches are seasonal. If you see something you like, get in quick. Once they’re gone, they’re gone. Our secret is that we use the bestselling watches every season as inspiration toward improving our next line. Eventually, building to a line of fine, timeless, watches. The greatest timepieces, at affordable prices. That’s our desire.  


Growing from a 3D printing company, service, quality and innovation is in our roots. Combine this with our quest for the most timeless watch and you have something truly revolutionary. We questioned the modern watch market and we succeeded. We are the timepiece revolution. We are BLACK by ShayCo.

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